An insight into Link Building and Link Wheel
All you possibly know is ‘how traffic is attracted’ and yet you want to be on Google’s page one! Let me just start from the scratch for you. You’ve recently heard a lot about SEO and the importance of ‘links’. Can you ever think of life without Google? NO! Life can be miserable without Google. Admit it; search engines are like a family to us now. However, the results you get right after you hit the go button are the real mystery. Everyone goes for the first page results, why? Why is this page one so essential? Confused? Buckle up! The initial step is to understand what people search for when they’re interested in your services and products (keyword research will help). Pick out the most common phrases, terms and words being searched; the hit term that is. You don’t simply go for the hit terms to grab attention and dominate Google; it’s not that easy anyway. Let’s get on to how to move up the ladder in SERPs.
Web 2.0 sites are basically the means of sharing information on web. Google counts on these sites, if you’re present here then yes, you’re doing well! Next, you’ve to find the web 2.0 sites that suit your business requirements. Why should a reputed website link to your website? Why should it pick your page out of a million more? This is where your creativity, hard work and great ideas will take over. Realize the fact that no website will join hands with you unless you prove them your uniqueness and that you can add plus points to their website.
The number of sites which link to you is important. Greater the number of sites link to you, the more they like you. This means higher probability of the search engines liking you and picking you up for page one. Success comes with the popularity votes here! No rocket science.
Your next focal point is getting the articles done. Well-written content will give a boost to the overall goal. It’s simple; customers will first read your content, get an idea, and only then they’ll keep visiting your site. Attractive and helpful content will grab reader’s attention and will eventually drag them towards your site.
Finally, linking all the sites forms a link wheel. Voila! Getting done with the keyword research, selecting web 2.0 sites and the written material, you should now publish the content in the web 2.0 sites resulting in a pair of links for each. One link is to the main promoting site and the next one links to the site you’ve created. This pattern can be repeated as many times you want, producing a strong network with a whole bunch of backlinks, with better chances to appear on page one results.
Link building can be done in two most common ways: merit based and link spam. It’s totally up to you to choose your path. If you want it quick with lesser efforts, go for link spam. But, make preparations in advance because the benefits are not going to last that long. Search engines will detect it anytime soon; don’t underestimate the power they acquire. Poor quality links will give poor results. Whereas, if you can sweat it out; work hard, be creative, research, utilize resources and enjoy long-lasting benefits. There’s no shortcut to success.
Once you’ve built the right link wheel, bingo! You’re going to smell money all around with hard work of course. Always remember, quality is better than quantity. Collect more effective links, build an exquisite wheel, make more money and bring more traffic.
This entry was posted on Wednesday, August 8th, 2012 at 4:57 pm and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site. Both comments and pings are currently closed.