SEOClerks

How do you create a landing page for Adwords?



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How do you create a landing page for Adwords?

Let's say you want to send your Adwords visitors to a specific page, not just your homepage. How can you make that page convert well?

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Gjeloise
Install a lead capture device on the Adwords landing page, so you can get the email address of the visitor. That way you can contact them later on.



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Caitlin
Send the person to your Facebook page and ask for a LIKE, that way you will be able to send them updates through their Facebook feed.



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Beverly
Make sure the content of the page reflects what's being advertised in your Adwords. That way the person clicking on the ad finds what they are looking for. So for instance, if your Adwords is for cat care products, don't just send them to a generic homepage, send the visitor to an actual page of cat care tips or cat care products that relate specifically to a pet ailment discussed in your advertisement.



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