How Would You Market A New App?

hitmeasap Level X⁵

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December 21, 2016, 10:21 am

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How Would You Market A New App?

Hey guys!

Let me tell you this, I don't do mobile marketing and I've never created an app and I've never had anything to do with apps at all, except that I use some apps myself.

So, pardon me for being a total rookie with no experience.

However, I would love to hear your experience on this, as I've had a couple of opportunities in the past, to partner up with people to launch a new app, but I've never done it.

What is important to think about, if and when you launch your app?
What is the very first thing you should do, when you have a launch-ready app?

And how do you market your app, when you've launched it? (Besides the normal forum/social media marketing.)


Best Regards,
hitmeasap

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Lynne

I'm also a complete app rookie Andre, but I would think you would market and go about things very much the same way as you would any product.

The first step being that it must be a quality app. All I know about apps is that I find them pretty darn useless in general. I have downloaded a good amount of apps in the past and I usually remove them from my phone within minutes so you will need to capture the users interest within minutes!

Then like Mike said you will need to put it up for sale on the Applestore or Google Play. There are ways to SEO your app and also all downloads, reviews etc count towards the ranking of your app. I would think then that analyzing your competitors would be vital so you can see how you can beat their rankings.

0 7 years ago

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overcast

I have one Android app. I don't have many downloads but some of the downloads are working fine for me. I think depending on what type of app you're aiming for, the promotion varies. Some apps are easy to promote. And some apps are really hard to promote for sure. So it all comes down to what you wish to promote and how much money you have for the promotion. Not all thee content makes money.

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Fuzyon

Make sure it works, for one. Every app has bugs so don't worry about that too much, but it needs to work properly for users to use it constantly.
Get your social media accounts ready and be active on those - it's free promotion if you know how to do it properly.

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zeedollar

Social media marketing should be a way to go for you App marketing, plus it is really cost effective. but above all make sure you deliver a good app that solves problems and it could just market for itself through users experience. another way is hiring individual marketers with a good track record.

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clara1993

Oh this thread is old but I still feel like giving my idea as well just in case you or someone else need it :-)
First of all thanks to IdealMike,Overcast and Fhuzon... for the great ideas you gave I agree with you guys ;-)
In addition of what you said My idea is to contact bloggers who would care to advertise it on their blogs too :-) that may cost you something but if you choose some successful bloggers it will be worthy the investment.

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itommy

The best way to market a new app is using forums or social networks as Facebook, Twitter, Google+ which will attract more people to visit your apps, from there, you can increase views and downloads for your apps, they are one of factors to get your apps high rankings on apps search results.

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azsdpa12

Here is what's covered:

Build Your Personal Online Presence.
Validate Your Idea.
Review Mining.
Choose Your Revenue Model.
Choose The Right Name.
Start Marketing Within Your App.
Build Your App's Online Presence.
Get Feedback.

0 6 years ago

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Caguioa747

Paid promotion is a pretty good way to start. Surprisingly you can acquire more valuable users through paid channels.

0 5 years ago

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