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Launching your website even before it's finished can be a good idea



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Launching your website even before it's finished can be a good idea

When you get into building a website in order to make some money online, you will usually think everything has to be worked out and fine-tuned before it will start making you money.  In reality, you don't need a finely tuned machine in order to win a competition, you just need to to be operational and working slightly.  You can always work on it over time and fine tune it so it becomes a well-oiled machine and dominates your niche.  Many people think their websites are finished when they are launching, but how many times have you went live and still added content or products to your pages each month?  If you're still working on your website, it's never really finished lol.  But, there is a point in the beginning where you know you're not ready to launch and where you are close to your launch time.  Now, launching your website before it's fully finished isn't something a web designer will tell you to do.  But as a marketer, I know that pulling in profits might take a while if you're relying on search engine traffic, so you will want to be live as soon as possible.  Many people take months to get a website designed and working flawlessly before they go live, but you don't need to do this.  Here are some reasons you might want to launch earlier than expected Launching your website even before itYou can make some starting sales
You can't make any money if you're working on your website while a "Coming Soon" placeholder page is set up on your homepage.  You might get some traffic, but there's no way they will be able to do anything except sign up for a newsletter that will notify them when you're going live, but that doesn't work all the time.If you launch early on, you can start making some sales in order to encourage you, even more, to work longer hours and fix any problems as well as add more content to your pages.  You can't make any sales if you're not live, duh!  You can work on it over time.
A website is never really finished, you will always be working on it and adding content.  Most of the time you won't even realize your working on it because everything will seem like it's mandatory in order to keep your business thriving.  If you set up small goals, like adding 5 new articles a month or writing up a few additional guest posts a month, you will be working on your overall plan over time.  You will never get everything done quickly, and if you do, you will likely mess up some things along the way.  Take your time and make sure you're doing it right in order to not have something broken for a person to see.  This doesn't mean you need to keep your website in the dark until everything is done, it means you don't want to add a new article or plugin until it's fully configured or optimized.
Your workload will seem smaller
Since you're launching early, you will have a lot of work to do, but it won't feel overwhelming.  You can set up steps to completion so you can have a daily workload.  You won't be working on a re-design so your workload will not feel overwhelming even a little bit, you'll just be going through smaller tasks each day.  You can't look at your workload as a means to an end, you need to keep adding to it in order to be building all the time.  Remember, your website will never be finished, so launching earlier rather than later will help you out in the long run.You will see the potential before investing too much
If you work on your website for months and finally launch to figure out that you aren't making any money, you'll be devastated.  You'll have invested hundreds of hours in your website, the design, and marketing before you notice that the juice wasn't worth the squeeze.  So many times I hear "I have a great design and have done all the marketing, but I haven't made any money!" and this can be figured out early on if you launch before you're done.  People will purchase from you, comment on your pages and sign up for your newsletter even if your website isn't finished.  So by launching early on, you can see the true potential of your niche and figure out if you should switch gears and focus on something else or if you should keep at it and push even more than you already are Launching your website even before itIn Conclusion
Launching your website early is something a designer will tell you not to do, but they aren't always focused on making money like us online marketers Launching your website even before it  Launching early will allow you to feed the business machine with initial sales, something you won't be getting if you wait months to launch because you're a perfectionist.  Don't get me wrong, I'm a perfectionist and it's difficult for me to launch early, but I know there's a reason I'm launching early and it trumps the perfectionist within me lol.  Remember to follow me!https://www.seoclerks.com/user/RazzyThanks!Razzy

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vinaya
I launched my blog without any posts. I shared on facebook and asked my friends "what needs to be done." I followed their advice and reworked on the blog. Then I published one article and again shared on social media. I have many writer friends on social media, they read my blog entry and commented. Over the days I published more contents. I see a value in launching a blog even before it is complete. It helps to gain visitors.



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cmoneyspinner
Must be nice to have friends like that, especially when you're getting started. I walked in the dark, on my own, for a while until I finally came across some folks, now friends, on Facebook, who actually took their time to offer some advice and guidance. They definitely helped me get from Point A to almost Point Z. Haven't quite reached my goals but I have come a long way from where I started.



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vinaya
I have written for many article publishing sites. I have numerous writer friends from these websites as friends on facebook and twitter. We regularly support each other by reading and leaving comments on their blog posts. When I launched my blog, so many writer friends came forward to help me.



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Corzhens
That is one advantage that you have when there are writer friends who are willing to help you not only with the traffic but also with the quality of the contents. I am wishing to have a legion of freelancer friends who would lend a hand when I launch my own blog that they would also read my blog and would give me their honest comments for the improvement of my writing.



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vinaya
One of the easiest ways to create engagements on your site even before it is complete is by reaching out to your friends and family through social media, especially facebook, twitter and instagram. You will always find people willing to help you. Joining a bloggers group on facebook will also be very beneficial.



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Cristian
I personally don't like the idea of launching websites before the project is fully finished. I prefer having some clear goals and features for a website and finish them 100% before launch. Especially the SEO part, I hate when colleagues of mine go live with certain websites with ZERO SEO considerations and then they wonder why PHP appears in the meta description when searching the website in Google.

Yes, it is true that you can work on the website, later on, improving and adding things, you don't really need to have everything at once, but every website should have a technical and SEO audit before launch and have the basics set up at "best practices" standards, otherwise you risk creating a lot of problems for your users once you go live.



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Tronia
I'm in the same boat as you because I share your thoughts. There hasn't been a single project or a website that I would launch unless it was complete. Not only that I wouldn't feel comfortable doing I think that it can look bad on your part from the view of the visitors.

But hey, if people feel like they can do it then go for it. Just don't expect it to be an easier trying to finish a website when it's already launched.



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kgord
Yes, I agree that it might be better to wait until your website is finished before launching. I think you want to see it in its final form before you put it out there. That doesn't mean you can't change it later on if it doesn't meet your needs, but I think it is always good to see what you are putting before the public.



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peachpurple
I would prefer to wait until my blog is ready before launching it. It would be half way through that viewers would have bad impression of my blog, some parts not functional or certain articles are not published, leaving viewers disgusted with the unstable condition.



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wiseagent
I always prefer to have to wait to deliver a job the way it has to be delivered. Rushing things as a way to test them is not part of my way of working. It's something that I can't see as an effective idea (not my cup of tea).



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peachpurple
Yes you are right. It is best to deliver a job the right way. Rushing would make a blog looks sloppy and untidy. Traffic would be slow because viewers are not satisfied with the blog presentation and style.



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wiseagent
It's said that haste is the enemy of perfection, right? Launching your website even before it

So, I think it's better to walk at a slow pace but to know exactly where I'm going to go than to rush things and miss the way (which is very frustrating).



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Tronia
I don't know if I completely agree because I don't think that it's extremely good or beneficial for you to launch something that isn't fully ready. It might come across as sloppy or people might perceive it as you simply not putting in enough time and effort to even develop the website to be ready.

I never launched anything that wasn't fully made and that didn't meet my vision/expectations. It's a bit risky since if you want to be viewed as credible and reputable you should be only showing the best possible quality of everything.



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cmoneyspinner
My first attempts at building websites were miserable failures. I deleted more than one website. But the learning and experience gained from those mistakes are priceless.

You say: “In reality, you don't need a finely tuned machine in order to win a competition, you just need to to be operational and working slightly. You can always work on it over time and fine tune it so it becomes a well-oiled machine and dominates your niche.”

That advice is also priceless. In other words, you have to start; otherwise, you'll never start. Just do it!



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Baburra
Thanks for sharing your story and I completely agree it really is a great statement that is applicable probably to almost anything you want to start out in. I also have failed in many different sites before I finally started to just continue on with one of my blogs and stuck with it even though it wasn't perfect at first. I have kind of a quirk where I dislike continuing on with a project when it doesn't have a perfect start but it's just something I pushed through with even though I didn't want to do it that way and now I have a good system running and it works even though I don't like the way it began and that it isn't perfect.



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wiseagent
I particularly don't think it's a good idea because I'm a very perfectionist (I keep doing and redoing things many times, haha), so... Releasing something that is not ready is not on my radar as a positive thing. At least not in my point of view and especially for my goals.



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potentialwriter
Yes, it's great to launch your website before it's finished. Once you are able to set up a WordPress website with several SEO packs, you are rest assured to earn immediate traffic to such a website. Once the needful is done and given, the rest is left to the search engines, especially Google. By launching your website under construction, it gives you an initial impression about what the website is likely to yield for you in the nearest future.



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augusta
You're totally correct but I think the most important is seeing the progress or potential before throwing in so much funds.I also think we should always start anything small and progress from there.Some businesses look good on paper but until it executed and done with,nobody can be sure of the success.So starting small, progressing and seeing where it leads is the way to go.



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Baburra
I agree with this because I am someone that never sees the work as finished so if I were to wait until everything was perfect, I would probably never launch the site because I'd always have something I want to add or improve on. I launched my blog immediately after a few articles and I did that even when the design was not where I wanted to be. Over time, I kept making minor adjustments to the design and now it is in its final form and I merely just upload articles regularly and don't worry about the layout or design anymore.



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DarthHazard
This is actually what I did with my current site and it actually went quite well. I initially launched it in the beta phase because I was not able to completely finish coding certain features for my site but I wanted to launch it so that I could focus more on advertising and getting members joining the site. And a month later, I have been able to take it out of beta because I have now finished coding all the features but we already have a headstart in terms of users which has helped a lot.



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Aree
Before it's ready? No, I don't buy that. A website must fulfil certain criteria before you go public. Yes, there will always be something you can do to improve it. However, that doesn't mean you should launch your site half-baked.

For starters, spell check it thoroughly. Bad spelling or bad grammar makes your site look like something done by a kid in primary school. Check out the colour scheme, too. Don't make it something hard to read. Visitors tend to have very short attention spans. If you cannot engage them within three seconds, they are likely to click on to the next site.

Having said that, I would also like to point out that you can never be finished with how your site looks like. So don't spend too much time on the cosmetic effects. As soon as your site looks reasonable, launch it. Then improve it as you go along.



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limberg
I actually do this all the time with my websites. Even if the website is not fully finished, I launch it anyway. Since I exclusively use WordPress, I simply remove the default pages, posts (Hello world!), and default comments. Then I write some blog posts, slap in adsense, and I'm good to go. Once I have at least 3 posts in my site, I launch it. 😁

I do make sure that I update the website regularly by adding more content and further polishing the design. Publishing a website early has been ok so far for me.



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Everett
Oh yes, if i am ever using wordpress i will prematurely launch the website.. and im sure we are not the only ones that do this while using wordpress.. a simple search of "Hello Wordpress" powered by wordpress will pull a lot of results!



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MendasDigital
I'm just a hobbyist web designer, but I completely agree. Lately I've been working on making myself a personal website to improve my online presence, and give me an alternative to social media accounts. Once I had the basic site in place, I launched. Since then I've updated the site many times as new features were built. A site is never really finished, they evolve over time. There are always bugs to fix, security holes to consider, and improvements to be made. Using your site is also a great way to find inspiration, because you notice things during natural usage that you wouldn't necessarily encounter or think of during testing.

Wallhaven is a good example launching early. They've had their alpha site up for years. During that time, they've built up a large user base even though the site is far from complete. They add new features as they go.



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Everett
About 90% of the websites I have ever launched were never finished before I made them go "live" on the internet. I do this because I want feedback. I want to know if visitors want a certain feature to act a certain way, and this is a great time to get feedback well because the site isn't finished and people love giving their opinions on such things.

Sometimes, it's not a good idea to launch a website that is not finished that will be making money. This could lead to potential buyers being turned off because the website is not finished yet. If I went to a website to buy something and it was missing a lot of things then I would purchase from elsewhere..

However, if the website you are launching is a for profit website and you try to get google adsense, then you will most likely be denied, so it's best to have some content before applying for any advertiser spaces.

A lot of the times it is good to launch when you're not finished, but you need to make certain that is a launch that won't tarnish the website before it even goes live on the internet.



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Corzhens
Yes, I agree that you can launch your unfinished website provided it has undergone some testing already. It’s a killer if your new website has broken links that it’s obviously not in the final version yet. But as long as the navigation is working all right and the contents are almost done in full, the aesthetic appearance can wait, the color, the small icons, etc. But for me, I would rather make it a complete version before I launch a new website. That way, I can be free of the design chores and I can concentrate on the marketing.



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overcast
I think making incremental changes to your finished website can be one way. So that's another thing I have learned so far. I am not sure how that is a good or bad thing though. I guess we just have to find out based on our understanding these days. I guess some of the time working with website would be something you do on improvement basis. Do one thing at a time.



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TimothyAlex
I am currently working on a new website and am considering an early launch. But, I do feel the need to have it at a certain level of completeness before.



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kaka135
I can totally relate to this, and I can understand the point of view from a designer or developer and the marketer. When I first started to work as a programmer, my senior once told me, we can't wait until the perfect design then only we start developing, and we can't spend years to build a perfect software before we launch it. She also gave me the example of Microsoft. They always roll out new products, and then release many hot fixes and updates after that. We just can't and shouldn't wait for perfection.



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DigisoftSol
Its Better to Launching your website even before it's finished .U can get some traffic to the website.



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Einalem
Great points. I couldn't agree more to this. Developers often launch their website or applications even before it's finished, and is actually a good idea. In this way, they are able to gain feedbacks from the users and may improve the quality of these softwares based on it.



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