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4 lesser thought of business moves startups use to become successful



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4 lesser thought of business moves startups use to become successful

When starting your own business, there will always be a bunch of hoops you have to jump through and hurdles to get over, but that's a normal process for everyone wanting to do something on their own in the business world.  Everyone knows that you have to set up a business name, pay taxes on your profits, hire employees or outsourced talent, respond to the public when they have questions, and many other typical things that come with running a business.  There are a few things that people don't really think of when they want to start up their own business, and these things can be the key factor between success and failure early on in the life of your newly founded company.

Lesser thought of business moves by startups in order to become successful probably aren't what you're thinking of, and when you read them, you will see how obvious they actually are but how often businesses use them in the startup phase.  I'll let you in on a little secret, not many businesses use them, and that's why these 4 lesser thought of business moves have made up the list I'll be covering, and they are:


Bringing an Angel Investor on board
This is one of the trickier things to do since you don't have any revenue coming in, but it doesn't mean it's an impossible objective.  Plenty of new companies get angel investments to boost their production, sales, and overall success in a shorter amount of time than they could do it themselves.  There aren't, however, many startups that get angel investors without a detailed business plan as well as an exit strategy if the time comes when they might want to sell their business.

An angel investor wants to see something unique, ground breaking, tech changing, pretty much anything that is unique and people will gravitate towards.  If your new business is a magnet, and the customers are small pieces of metal, you will also be attracting plenty of investors because they will see the profitability just like you did before you even started on your journey.


Getting business credit through their own personal credit and collateral
A lot of people will think "Hey, I can just get a large line of business credit and pay for everything that way!" but it's not that easy.  If you're a startup, you don't have any credit built up or even some sales to prove your income in order to get credit.  So, instead of using your businesses stats and info, you will use your own as a sort of co-signer to get the business credit. 

What you'll be doing is using your own credit score and collateral to get a large business credit line for your company.  If you're worried about putting your house up as collateral, then you shouldn't be thinking about getting a big line of credit.  Think of it from the banks point of view, if you have collateral and don't want to put it up in return for a massive credit line, why would they trust you with their money?

If you're going to do everything you can to get your business to be successful, putting up your own collateral shouldn't be a problem.  There are thousands of startups doing this every single day, and they do whatever it takes to become successful, but if you have any doubts about your process then you shouldn' put up anything you're not willing to lose.


Have an SEO and Content/Blogging team ready to start, even before they launch
Newer companies are realizing how powerful the internet is when it comes to landing a massive amount of leads, so they employ an SEO and Content/Blogging team in order to top the rankings for their targeted keywords.  The business owner might know something about SEO and Content/Blogging, but they're the owner and have to work on 1,000 different things and may not be able to build backlinks, write content, or optimize social media profiles while working on everything else.  This is why startups will usually hire an SEO team and Content/Blogging team, so they don't have to worry about building up the back end of their website with content as well as boost their rankings through search engine optimization.


Branding from day 1
Successful startups know that branding is a big thing when it comes to being successful in a large industry.  Many startups with even start their branding when they try to get funding through a platform like KickStarter.  They will have all their logos up and running, they will have office shots of their business, and they will basically be getting the word out about their business through a massive platform of investors 4 lesser thought of business moves startups use to become successful

As soon as a smart startup launches, they will begin to get their guest blog posts out there and also get some interviews going.  They will try to get on the news, which builds a brand quickly, and also the radio so they're getting in front of the people who might not be searching for them online. 

Branding is everything if you want to beat your competitors, so start from day 1 4 lesser thought of business moves startups use to become successful



In Conclusion
There are successful startups being launched every single day, but they are successful only because they knew exactly what they were going to be doing for the next 6 months to 2 years.  They will have an excellent business plan in place and already be talking to potential investors in order to leap frog the success timeline and make more money in a shorter period.  If you have good credit and some collateral that you aren't willing to use, you can always get a business credit line in the value of what you put up.  If you think your business is going to be successful, put up more and see how it goes.  You'll need to have massive amounts of content up on your website if you want to be competitive, but that takes a lot of time and effort, so startups are beginning to employ SEO and writing teams to take over this part of the business.  You will also need to brand whenever you can, just so your logo and name get around within your industry and boost your popularity among the niche 4 lesser thought of business moves startups use to become successful


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https://www.seoclerks.com/user/Razzy


Thanks!

Razzy

Comments

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Adesuwa08
Having an SEO team and branding from day one is what enables the business grow, some business owners miss this simple principle/rule and that's how their business just go down the drain because of simple mistake and guidelines not followed properly, your write ups always says it all. Another way to get that business successful is having proper information about it so you won't be mislead.



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Corzhens
I have this ambition of putting up a small SEO company with a team of 4 SEO specialists who would handle SEO projects for big companies. My idea is to have a sort of manual on how to go about the job. I used to write procedures manual in our office so I have no problem in that area. But this post gave me an insight that I need to qualify the people in the team. There should be specialization like one is an expert in keywords while another is the best bet for the backlinks.



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jaymish2
I like the idea of an Angel investor, especially one who has experience and a network. The nos 1 factor that keeps business down or leads to their collapse is a lack of capital or cash flow, An angel investor should be able to take care of both,but note, that if you don't watch the Angel investor, they might demand too much equity and end up taking over your business. However used properly this is a sure way of success.



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DenisP
Let's hope that more and more companies pick up on the fact that content creation/blogging are essential to online marketing these days.

Why do I hope so? Because as a freelance writer it would be wonderful to find some more work, haha! Great post otherwise. I have a few relatives who started their own businesses and could use some advice like this right now. Obviously stuff that I would keep in mind myself, as well, should I aim for starting a business.



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Steve5
Definitely agree. Just look at popular sites nowadays.

Bloggers have made their mark on the internet side of things. Most, if not all, of them earn a decent living by doing what they love. Writing is difficult whether you write fiction or non-fiction. It's not something anyone can be good at.

These ideas can really help with establishing a solid foundation for any business.



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overcast
I think from the moment one incorporates the company or have some sort of product. One can make use of the small business plans. And get them through word of mouth. And reach as many people as possible. That can create a lot better effect too. Many people learn how to make the business better in due time. I have seen people being solo business person. And then establishing their business model. It works out for them.



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Tronia
Great post as usual. For me, the branding definitely stood out because it's so, so vital and important if you want your business or your company to become successful and to even have a chance to play with the big sharks. Branding isn't just about becoming memorable but also respectable - you will gain credibility and with it, clients. A lot of them.



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Martinsx1
Nice input, all I need to add is that detailed planning is what makes way for one when embarking on such task. If you fail to plan, then you have already planned to fail. Having an SEO and content/Blogging team ready to start before lunch is a good way to get things moving with ease from the moment of kick off.



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Everett
I keep hearing this over and over again "angel investor". However, I must say that getting an angel investor is a hard thing to do! Even if your business is a really new idea, getting an angel investor will still be hard. I have seen many articles in the past speaking about angel investors as if they are the answers to all their prayers - no. Angel investors are basically investors that will invest in your company and hopefully get their full investment (and sometimes more than their investment), or even strive to get a stake of the company. I'm not sure if you would want to give out percentages of your company if someone is willing to invest. Don't get me wrong I know it is a good thing to get some capitol to further your business, but don't lose bits of your business doing so!



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overcast
It is indeed hard. I have noticed from shark tank and some of the online other VC shows. That getting angel investor means as good as finding goldmine. Because that person is trusting you with the tech. And they are not sure of the outcome. yet they invest. So it can be hard though. But some people do invest and this works for some freelancers and companies.



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vinaya
As a p[erson doing online business and offline business, these are very important points. If you are the sole proprietor of the business, you will always be short of funds. Not having enough funds will hamper your business. here lies an importance of investor. By having investors on your project, you will not only build a strong financial position but also have two more hands to work on the business.



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anahbello1206
This is a great article that will probably help a lot of aspiring businessmen around the world. It i important to know that before starting anything, it is very important to plan and think about it thoroughly. Sometimes, looking ahead and thinking predict one's success that is why it should be taken seriously.



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kgord
Fantastic post as usual. I think you have struck on some key points here and mentioned things that not everyone would think of. Finding the right angel investor would be great and also branding is always a big help to business. It allows them to get what they need. I find this to be something very good to use.



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Corzhens
When we put up our retailing business, we solicited investments from people in our circle particularly those who are wealthy. That was even before we launched the business. We believed that we could convince those prospective investors with our pitch and also with our reputation regarding money. That our planned business was not a scam, they all agreed.



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