TommyCarey
Level X3
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Whenever someone thinks of starting a consulting company they always assume they'll be working 16+ hour days going from business to business making $1,000's every single day. Some people actually do this, but they've been in the game for decades and have amassed a load of clients who will pay a premium for their services. You're just starting off so I wouldn't recommend you quit your day job just yet lol.
A consulting service takes time to amass enough clients that you will be making a full-time income. Sure, there are plenty of big clients out there that will pay you $10,000 for one session, but they won't bring you on board until you're known in your field and starting to get a decent amount of recommendations. For now, you'll need to start slow and get smaller companies to hire you for a few hundred bucks a session and work your way up.
Right now you'll be able to do everything in your spare time, but you'll be seen as a full-fledged business by your potential clients. You can schedule your consulting sessions on your days off, but you'll be telling your clients that you can "fit them in" on a specific day when you know you aren't going to be working 
Yes, this will increase your 5 days a week schedule at work to 6 or even 7 if you're lucky, but it's worth it when you're making $300+ for a few hours of work on a weekend
Below are some things you need to think of when you're trying to start up your own consulting company, which you can do in your spare time, and those things are:
Be a specialist in something
If you're just some random Joe off the streets asking for a few hundred bucks from a company in your neighborhood to do some consulting, you'll just get laughed at. Set up a website and show everyone that gets there that you're the professional in your field that needs to be hired for consulting. You could be the best at SEO, Marketing, Lead Generation, Branding, etc. and people will begin to show interest over time.
At first, people will take a chance with your services but they will love them after you help the business out with problems they were having. Those first clients are crucial, so be sure to do everything you can to help out.
Talk to every business owner in your area
You can't just set up a website and pray for new clients, you need to get off your butt and start contacting every company within your area and tell them about your local discount to the next 10 customers. You can say something along the lines of "We're offering this discount to local businesses because it helps the community, builds our own trust within that same community, and the more money that comes into our area the better it is for everyone."
After you talk to 100 companies you might have 1 or 2 signing up for your services. Don't get discouraged if you don't have anyone after talking to 100, you might get 10 when you talk to your next 100. Remember, your pitch is everything and you can't come off as a robot, you'll need to be genuine and let them know how you can help and you're not just in it for the money (even if you are).
Charge less than your competitors
A lot of people are trying to be consultants because it's easy work if you know what you're doing, but they are also doing it because they know you can make a lot of money in this profession. You'll need to contact various consulting companies in the area to see what they charge, you'll be pretending to own a business in the area, but you won't actually be signing up with them.
Figure out what everyone is charging, then charge less than them, and you'll likely get a few clients coming in sooner rather than later
Go above and beyond your own services
If you're offering an SEO consultancy service, you'll also want to help them out with their PPC campaigns as well as any sort of marketing they might be doing. They will see this as you doing 3 different services for the price of one and they will likely come back to you when they have more questions
Word will get out about your services, you'll get more clients, and they will pay you for the same thing and you can go above and beyond with them if you'd like. Remember, the more you do, the more likely you'll get amazing reviews from your clients that other people will see
In conclusion
Running a consultancy company, in the beginning, is a decent amount of work that can be done in your spare time, or your days off, and you can make some quick cash if you actually know what you're consulting about. Schedule your consulting appointments on your days off so you know you won't have scheduling conflicts and be sure you have enough time to do what they are paying you for. Undercut your competitors and you will likely get a few people taking a chance with you because they want to save money on a consulting service. After a year of this, you will likely have amassed enough reviews that you can now charge a premium and start getting bigger fish signed up for your services
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Thanks!
Tommy Carey
Work on it 1 day a week, or when you get home from work, then schedule everything for when you have a day off and make some easy money on the weekends or during the week when you can.
Yeah, it does take a bit of time to build it up to an actual business that allows you to quit your day job, but that's why I say to only do it in your spare time :D Work on it 1 day a week, or when you get home from work, then schedule everything for when you have a day off and make some easy money on the weekends or during the week when you can.
Consulting is a big thing in the Marketing niche because small companies want to do everything on their own but they don't know where to start so they contact us in order to learn. Think of it this way, they're paying you to teach them how to do something so they can do it themselves, it's like you're the professor and they're the student. Instead of teaching them how things work exactly, you're telling them what to do in order to make more money than they currently are, and that means they will come back and hire you again if they need to learn more :D
It's essentially a win-win on both sides as long as you know what you're doing and can actually help out the consulting client with what they are hiring you for :D
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True, you do need to know what you're talking about, but that doesn't mean you have to know 1,000% of everything that is going to be covered. If you're smart enough, you can do a cram session and learn everything that you'll be going over with the consulting client, then they will see you're knowledgeable and want to bring you back for other sessions in order to profit more down the road.
You may not be the most knowledgeable person in the field for consulting, but you're charging less than everyone else in the beginning, which means more companies will want to hire you in order to learn as well as save a few bucks.
I tend to do some consulting around my house for cheaper than I would if I had to fly to another part of the country, simply because I'm being put out of place in order to do something, which means there will be downtime where I could have been profiting but I'm traveling instead. Local companies get a hell of a deal from me because I can drive to them, drive home when I'm done, and sleep in my own bed. If I have to fly, or drive a long distance, I will charge a premium because I can :D
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Definitely!
LinkedIn > Alignable
Well, at least in my opinion. I was testing the two, using the same list building/profile building methods and I notice that my LinkedIn account grew 10x faster and I got more leads compared to Alignable. I spent the same amount of time on both platforms, but quickly realized that Alignable just doesn't have the traffic LinkedIn does :(
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overcast
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