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Make your website user friendly and you'll notice an increase in sales.

  • TommyCarey Level X3
    • 7

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    Make your website user friendly and you'll notice an increase in sales.

    Everyone talks about how the optimize a page for the search engines or how they tweaked the user interface, but that's not all you have to do in order to make your traffic happy.

    Have you ever gone to a website and you can't seem to navigate it very well? I'm sure you have because there aren't many people who haven't. These types of websites are not user friendly at all. They're actually pretty annoying and see a super high bounce rate because of how they website is structured. You need to make it obvious and simple in order to please people. If someone has to jump through hoops just to read an article they've been looking for, you won't see them on your website for long lol Make your website user friendly and you

    A few things I like to do in order to make my websites user friendly:

    • Responsive Design: This is a pretty obvious one and will make your mobile traffic much happier since they won't have to pinch and pull on their screen in order to read something on your pages.
    • Short and Sweet Content: On my homepages and some of my subpages I'll have content on there but it will be right to the point. This lets people know exactly what the page is about and they don't have to read for 5 minutes to get an understanding of what I typed up. I do have content pages with 1,000+ words, but those aren't what I'm talking about right now Make your website user friendly and you
    • Freebies and Giveaways: Now these aren't really helping with the flow of your website, but users love free stuff and will probably sign up if you have a good giveaway Make your website user friendly and you
    • Custom 404 Page: You need to have a nice 404 page and not something that just says "Page Not Found!" because no one wants to click through to a page they are interested in and see that. If you customize your 404 page so it's unique or even funny, it will make the person who lands on it much happier and they will stick around longer than if they see the standard 404 page.




    Do you guys and girls have anything else we can add to a website to make it more user friendly?

    #Userfriendly #Userexperience #Userinterface #Design #Webdesign #Websitedesign Tips & Tricks
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    Cristian

    Cristian

    Good tips from both Mike and Razzy. Optimizing your website for USERS has become maybe the most important task in today's digital marketing. This is especially true for online stores, having the right layout and design can make a difference between a 25% drop or up in sales.

    Don't ignore the way people interact with your website. I suggest you put a heat analytics so you can have a clear map of the way people interact with your layout and also to figure out where the problems are and how could you improve them and make it easier for people to reach their goals.
    8 years ago

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    Lynne

    Lynne

    Yes I have seen some online stores that are really slow and quite frankly not easy to navigate around at all. I won't stay on an online store long if I have to sit and wait ages for each page to load up while I am browsing.
    8 years ago

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    Lynne

    Lynne

    Thanks for these awesome tips Razzy! I am busy with making my website faster and more user friendly at the moment, so I am sucking up all the information on these topics right now.

    I am unsure as to how to set out my website, at the moment I have someone optimizing my website for speed since it is oh so slow and then I will be taking a look at how my website is set up with menus etc.

    So if you have any more golden nugget tips on these topics and you were wondering whether you should share them... well now is a really good time for me Make your website user friendly and you *wink*
    8 years ago

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    Barida

    Barida

    Yeah, having a website that is easy to navigate is one that any visitor to a site yearns to see. I still do not understand the brain behind most companies and firms having to put up complicated websites that always give visitors nightmares that in some cases, they might be forced to contact support on things that might have been sorted out if there is a friendly web page interface.

    Also, most companies do not have a mobile version of their sites and that is a sure way to drive most of these visitors away from clicking on your sie for it would always appear cumbersome on their mobile phones. Addressing these must surely make more people visit such sites. Oh! Just wondering what might have been used by these sites instead of the error 404 anyway for I have never seen anything different.
    7 years ago

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    Corzhens

    Corzhens

    The so called responsive design is imperative because whether we admit it or not, mobile browsers now comprise more than half of internet users. That means you are missing a lot if your website is not mobile compliant. The focus now of website designers are more on the mobile design than the traditional desktop monitor. And I have to agree to that because the mobile is the direction of the technology. Apps are coming out in competition with the old programs for desktops and laptops.
    6 years ago

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