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7 things a good content marketer always does

  • TommyCarey Level X3
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    7 things a good content marketer always does

    When it comes to content marketing, there are 7 things good content marketers do in order to stay semi consistent when it comes to the actual marketing.  Writing content isn't as easy as typing on a keyboard and publishing your post.  You need to do research, invest in content, network, maximize the value of something, diversify, experiment and analyze everything at the same time so that you stay successful.  Not doing these things will almost always result in you not being successful. 

    Being a good content marketer isn't just you publishing 20 articles a day.  These articles have to be insightful and well written in order to gain some traction and shares.  If you're just publishing garbage then you shouldn't expect much in return.

    Below I'm going to go over the 7 things that good content marketers always do.  Enjoy 7 things a good content marketer always does


    1. Researches their audience
    A good content writer will always research their audience because not knowing something about them is like you're just writing content and hoping they will like it.  Research your audience and know what they like so that you're not wasting your time writing content that could be worthless. 

    2. Investment
    If you can't do it all yourself, you need to invest some money into someone that can.  You can either have someone write some great articles for you or you can pay credible sources for guest posts.  Both methods work and you will get great content which will help bring in traffic to your website 7 things a good content marketer always does

    3. Networking
    When you hear that someone is networking you think they're at an event talking to other business people and hoping to get a business card.  Networking is also when you're talking via email to other businesses in your niche and building relationships with those content writers or bloggers.  You never know when they will ask you to come in and make a guest post because they love your writing, or vice versa 7 things a good content marketer always does

    4. Maximizing Value
    When you're maximizing your value you need to think of if you'd rather pay $100 for a nice dinner or would you rather pay that same $100 and get a free meal every day for the rest of the year?  Good writers focus on evergreen content that will keep it's value for years to come.  Evergreen content will always bring in traffic and you only have to post that article once. 

    5. Diversifying
    When it comes to writing content, you'll need diversify within your own niche in order to be successful.  Diversifying your content will make it so that you are an authority in your niche, and that's what we're all chasing 7 things a good content marketer always does

    6. Experimenting
    Most content marketers will stick with something if they know it's working.  Why change or fix something that isn't broken, right?  Well if you're not experimenting, you'll never know the full potential of your content marketing.  You could be pulling in 10x the traffic if you were experimenting with new content ideas in your spare time.  Write in a different method and see if it gains more traction within social media like Facebook.  You'll never know until you try 7 things a good content marketer always does

    7. Analysis
    Analyze everything you can!  A good content marketer won't just post content and leave it there to hopefully be the best it can be.  You'll need to be analyzing everything you can in order to figure out what's working out the best.  Figure it out and you'll know what to do in order to make it even more successful 7 things a good content marketer always does



    In Conclusion:
    Content marketing isn't an easy thing to do, but you can figure it out overtime if you just buckle down and get to work.  Sure you'll mess up a bit, but you need to learn from your mistakes and keep striving to be the best.  Write up some compelling articles and analyze everything, I'm sure you can start pulling in traffic in no time 7 things a good content marketer always does



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    Thanks!

    Razzy

    #Content Content & Writing
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    Tronia

    Tronia

    Wish I saw this list back in my beginner days. It would save a lot of trouble 7 things a good content marketer always does It can be hard to follow all of these 7 things you've listed, especially if you are just starting as a content marketer. Maybe I would suggest that you first focus on one to three things and keep expanding it as you learn and move along.

    Another one that I feel like is definitely important is creating smart, unique, and attractive content over and over - this one can be very hard but it will attract the mass. You can't do mediocre content and expect to get successful.
    7 years ago

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    Makefort

    Makefort

    Being unique always counts, but there is a thin line between being unique and provocative as well, and people seem to go above that line quite often, usually leading them to doom.
    7 years ago

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    clara1993

    clara1993

    Thanks for a very useful content, Hey those are same steps used To start any kind of business, want to add some word for the readers study Every step carefully especially the first one: you can use all methodes of research Which might be Interviewing, Questionaires, Meet other people in different niches till when you get to compare your and Know what you are good at :-)
    7 years ago

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    johnfranklin1

    johnfranklin1

    I am really thankful to for writing such a nice article. I think these are the most important things to do before starting an online marketing. We should research well before we start a business. Ask people about the product they want and compare it with the competitors. It is necessary that you should have an idea of your investment and the potential that you need to start it. Make a proper schedule for it.
    7 years ago

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    vinaya

    vinaya

    These are good strategies for content marketing, however, whether you can implement or not is the main question. The primary motive of content marketing is reaching, you market your content to reach your audience. Not all people will like your content, you need to build an audience that is actually interested in your content. Furthermore, your audience also must be your customer. You get visitors to your website, however, if the visitors do not buy your services and products, the visitors are just a number.
    6 years ago

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    kaka135

    kaka135

    I agree that content marketing is not easy for me, and I am still learning hard in marketing. I am glad to have found this platform and you as I have always been learning good knowledge and tips from you. I believe we need to learn more about our target audience and also do experiment in which way works better. Before doing the experiments, it is always good to study more, so we know what to do in order to spend lesser time and take lesser risks to make it work. I really like to concept of paying $100 and getting free meals for the rest of the year. This is the area I would like to go, and yes, I will study more about evergreen contents.

    Thanks again for sharing your great information!
    6 years ago

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    Corzhens

    Corzhens

    You are very right in your point #1 about the audience. It is imperative for a writer to know the audience because in principle, you should be writing for your readers and how can you write a good content for them when you practically do not know them. Can you imagine writing something technical when your audience are grade school children? That is the essence of knowing your audience, you can easily connect to them by writing the appropriate content.
    6 years ago

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