Using Wikipedia Backlinks to Maximise TrafficOne of the most difficult aspects of owning a brand is marketing. In a highly competitive field, an SEO website can only do so much. How do you keep your company from being buried in the search results? What can you do to combat declining visitation and engagement? Is there any hope for a smaller business to stand out among the rest?
Do not feel discouraged if you have these questions. Traffic is easy to gain if you know the right marketing strategies. One of these is backlinking. Through sites such as Wikipedia, backlinking can boost your traffic almost overnight.
Is Backlinking Allowed on Wikipedia?
Of course! Go to a popular Wikipedia page, and you will find a list of outbound links at the bottom. These links mimic a reference list in a traditional encyclopedia.
That said, you can’t freely link to your website. While anyone can edit Wikipedia, moderators check existing page edits and new page creations. If they do not approve of the content, your contributions will be removed. Continuing to link afterward may result in your account being banned.
Why Would Moderators Remove Edits?
Wikipedia is designed to be a source of unbiased information. Marketing and promoting on the site create a conflict of interest. To maintain the credibility and reliability of the site, moderators will remove any content that seems too biased.
