I don't know if anyone has ever thought of this before. But it's a business promotion idea that's based on the Matrix red pill / blue pill conundrum. Basically you have two business cards made up. Red ones and blue ones. Then instead of handing out just one card to someone, you offer them a choice which would go something like this. Blue card.You take the blue card, the story ends. You wake up in your bed and believe whatever you want to believe.
Red card.
You take the red card, you stay in Wonderland, and I show you how deep the rabbit hole goes.
Now which card would you rather take?
The thing is, both cards basically have the same details on them anyway. Its only really the colour of the cards that are different.
The red card would have my affiliate site on it and perhaps even a QR code too (so they can scan it on their phone if they're feeling lazy).
As does the blue card. Except it will have different text on it like "Fed up of waking up in the same bed everyday and everyday being the same? Call this number or visit the website to see how deep the rabbit hole goes..."
So then, if you was offered a choice of cards like this. Which one would you take and why?
And what do you think about this business card idea? It's good to have a choice right?
I mean, a person could say neither and that's fine. But this way when you're presented with a fun choice like this, you could just take the blue card. Or, if you wanted to see "how deep the rabbit hole goes" you could take the red card.
Of course, it would mean getting both blue and red cards made up but they're as cheap as chips these days. You can get like 1000 of them for about £5 from Vista Print. Some places even sell more than that for less. But that's mostly cheap Chinese firms and you might have to wait longer for them to arrive.
And it might seem counter-productive to carry around 2 different coloured cards with you. But not really seeing as you may carry up to 50 with you in your pocket, wallet or suite case or even your man bag or something. And then when giving them out, just offer them the choice.
Saying "You take the blue card, the story ends. You wake up in your bed and believe whatever you want to believe. Or you take the red card, you stay in Wonderland, and I show you how deep the rabbit hole goes."
Which card would you choose and why?
Red card.
You take the red card, you stay in Wonderland, and I show you how deep the rabbit hole goes.
Now which card would you rather take?
The thing is, both cards basically have the same details on them anyway. Its only really the colour of the cards that are different.
The red card would have my affiliate site on it and perhaps even a QR code too (so they can scan it on their phone if they're feeling lazy).
As does the blue card. Except it will have different text on it like "Fed up of waking up in the same bed everyday and everyday being the same? Call this number or visit the website to see how deep the rabbit hole goes..."
So then, if you was offered a choice of cards like this. Which one would you take and why?
And what do you think about this business card idea? It's good to have a choice right?
I mean, a person could say neither and that's fine. But this way when you're presented with a fun choice like this, you could just take the blue card. Or, if you wanted to see "how deep the rabbit hole goes" you could take the red card.
Of course, it would mean getting both blue and red cards made up but they're as cheap as chips these days. You can get like 1000 of them for about £5 from Vista Print. Some places even sell more than that for less. But that's mostly cheap Chinese firms and you might have to wait longer for them to arrive.
And it might seem counter-productive to carry around 2 different coloured cards with you. But not really seeing as you may carry up to 50 with you in your pocket, wallet or suite case or even your man bag or something. And then when giving them out, just offer them the choice.
Saying "You take the blue card, the story ends. You wake up in your bed and believe whatever you want to believe. Or you take the red card, you stay in Wonderland, and I show you how deep the rabbit hole goes."
Which card would you choose and why?
