Did you know that there are currently over 600 million blogs in the world today?
Writing SEO optimized blog posts is essential to keep your website in front of the content your competition is publishing, as well as in the front of your customer's eyes.
When you're reading a blog post, you want to make sure that you're creating an optimized blog post for both your readers and for search engines. While many people believe that creating SEO optimized blog content is challenging, it's not a complicated process once you understand everything that you have to do.
That's why today, we've created a complete guide with a blog checklist to help you ensure that everything you published on your blog is SEO optimized. Keep reading to learn more!
What Is SEO?
SEO stands for search engine optimization. Search engines like Yahoo, Google, and Bing rank blog posts in an order based on how relevant a piece of content is in relation to what a user typed into a search engine. If you want your blog post to rank high on search engines, you need to make sure that it's optimized for search engines to rank your content as relevant.
How to Make Your Blog Content SEO Friendly
Making your blog content SEO friendly doesn't take a lot of hard work. With the right tips, you'll be sure to be ranking high on Google's first page of results. If you're looking for ways to make your blog posts SEO friendly, we've got the best tips for you to start using below.
Identify Primary and Secondary Keywords
Before you start writing your blog post, you need to do some keyword research. Keyword research will allow you to identify the phrases and words that you are viewers type into search engines to view content that's related to the blog post you're going to publish.
Once you identify what keywords your audience is looking out, you'll be able to write blog posts around those topics. If you haven't already done so, make sure that you've outlined who your target audience is. This will make it easier for you to create unique content that fits in with your target audience's individual needs.
Create a Title That Draws Readers In
Before you start writing a blog post, you want to craft the title and the URL of your content. By creating a title for the piece you're beginning to work on, you'll be able to ensure that you're creating a piece of high-quality content that's useful to your readers.
Plus, creating engaging blog posts is one of the most important steps you can take to make your piece user-friendly for your readers. A title that's optimized for SEO will let search engines know what the blog post is about and what type of readers they should be showing it to.
The blog post title that you're crafting should contain:
- An interesting title, is it encourages readers to click over to read the content of the article.
- Should let the reader know what a blog post is about (hint: no clickbait).
- Should contain the Target keyword come on but isn't stuffed uncomfortably into the title.
- Should have a character length between 55 to 60 characters, set at the title isn't too long for your readers to view on search engine results.
Don't forget; you should include a power word and do your title to make your blog post seem more interesting, encouraging people to click over.
Write at Least 500 Words
When you're creating content for your blog, you'll want to make sure that you're creating a piece that's useful to your target audience. You want to establish and build a relationship of trust with your viewers, so you need to write as much as you need to cover the topic that you're writing about fully.
For you to be able to do this, you should be sure that all of the blog posts that you're writing are at least 500 words, if not more. Plus, by writing blog posts that are more than 500 words, you'll show search engines that the content you're creating is a thorough resource and should be shown to more viewers.
Keep Your Paragraph Length Short
Your blog post shouldn't seem like one giant paragraph when you're heading to publish it. Since most people are on mobile devices when they're viewing your content, keeping your paragraph short will make the content that you created less intimidating and easier to read.
It would help if you aimed to include a mixture of paragraphs that varied between two to three sentences each. Don't be afraid to use a variation of formatting options such as italics, underlining, or bold to break up the text and make it easier to read.
Utilizing This Blog Checklist to Improve Your SEO
By understanding how to use this blog checklist to improve your website SEO, you'll be able to increase the number of people that are visiting your website.f
Whether you're looking to bring awareness about your brand or you're looking to convert your blog readers to customers, creating content that's optimized for search engine results is the best way to go about increasing the amount of traffic to your blog.
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